Perfume crafting process

The Fal Fragrance Story

Founded in the heart of Paris, Fal Fragrance began as a dream to create scents that tell stories. Our founder, Marie Fal, a third-generation perfumer, combined traditional techniques with innovative approaches to craft unique olfactory experiences.

What started as a small boutique perfumery has grown into an internationally recognized brand, while maintaining our commitment to artisanal quality and sustainable practices. Each fragrance is still hand-blended by our master perfumers using the finest ingredients sourced from around the world.

Today, we continue to push boundaries in perfumery while honoring the traditions that made us who we are.

Our Philosophy

Perfume is the art that makes memory speak. We don't just create scents - we craft bottled emotions that become part of your personal story.

Marie Fal, Founder

Our Core Values

Sustainability

We source ingredients responsibly and maintain eco-conscious production practices to minimize our environmental impact.

Quality

Only the finest ingredients meet our exacting standards. Every bottle reflects our uncompromising commitment to excellence.

Passion

Perfumery is our life's work. This passion fuels our creativity and dedication to crafting extraordinary scents.

Our Journey Through Time

2010

Founded in Paris by Marie Fal with a small collection of three signature scents

2013

First international boutique opens in New York. Our "Midnight in Paris" fragrance wins industry award.

2016

Launch of our sustainable sourcing initiative. Partnership with organic growers in Grasse established.

2020

Celebrated 10th anniversary with limited edition collection. Expanded to 15 countries worldwide.

2023

Opened state-of-the-art perfumery lab while maintaining traditional hand-blending techniques.